An analysis of the positive and negative influences of television in the united states
From the s through the s, most characters in TV programs have been upper-middle-class, professional people, such as doctors, lawyers, journalists, and business owners. Television concepts of social class In addition to race, gender, sexual orientation, and family, television has shaped the way that Americans think about the issue of social class.
For many years, the networks tried to balance these competing interests by including more gay characters in TV series, but strictly limiting any physical or sexual interaction between them.
Cable TV targets minority viewers During the s and s, American television viewers gained many new channel options. Cite this article Pick a style below, and copy the text for your bibliography.
But Hispanic activists wanted to see more Hispanic characters in mainstream programming as well. New York: Pandora, Chunovic, Louis. Advertising messages about the sponsor's products would appear throughout the programs. At first, gay and lesbian characters made occasional appearances in single episodes of ongoing TV series.
In this way, TV ads encouraged viewers to spend money on things that they did not really need and that would not help them feel more satisfied with their lives.
Impact of television on society in the 1950s
The activists encouraged the networks to avoid presenting negative images of gays and lesbians as sexual predators or child molesters. In addition, candidates who do not perform well in the early primaries are often unable to raise funds to pay for continued campaigning. Cliff Huxtable, a successful physician and wise and loving father. He asserted that, as a particularly "pervasive and ubiquitous" medium, television could create a comfortable familiarity with and acceptance of language and behavior once deemed socially unacceptable. There were a few early TV shows that featured minorities. This offers otherwise ignorant viewers, who may not read about politics elsewhere, the opportunity to access current or historical political views, for example. New York: Pandora, As the broadcast networks gained more information about the viewing audience during the s, they began trying to capture female viewers with dramatic programs as well. From the s through the s, most characters in TV programs have been upper-middle-class, professional people, such as doctors, lawyers, journalists, and business owners. This situation slowly began to improve during the civil rights movement —75 , when African Americans fought to end segregation and gain equal rights in American society. Metuchen, NJ: Scarecrow Press, Such is the appearance of semiconsciousness that one wonders how much of the 'message' of television is getting through to the brain. Though television is highly influential, surprisingly few regulations govern its role in the political process. Some advertisers have started to find new ways to get their message across on television.
A article in Scientific American suggested that compulsive television watching, television addictionwas no different from any other addictiona finding backed up by reports of withdrawal symptoms among families forced by circumstance to cease watching.
For this reason, shows with sad or tragic elements are less likely to appear on TV than those with happy themes. A number of new commercials attracted positive attention during this time. Not only is it more convenient than going to movies, plays, concerts, or sporting events but it is also a lot cheaper.
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